Thursday, June 01, 2006

SERVICES

MARKET SURVEYS:
Quantitative (researching by numbers, brand equity, analysis) and Qualitative (consumer attitudes, brand experience, brand perception, analysis)

STRATEGIC PLANNING:
Brand and market analysis. Key market and competitive learnings. Business Direction / Brand strategy (positionings, personalities, icons, associations). Tactical directions.

CREATIVE DEVELOPMENT:
Preparation and the creative process. Creative conceptual development.

CREATIVE EXECUTION:
Art Direction. Copywriting. Design and layout. Storyboarding. Scripting. Finished Artwork. Visuals and mockups. Demo jingles. Animatics / Ripomatics. Talent search. Photo retouching.

PRODUCTION:
Illustration. Photography. Talent (audio and video). Printing (Offset litho, silkscreen, inkjet, etc). 3-D animation. 2-D animation. Special effects. Sound recording, editing and mixing. All aspects of Film and Video production.

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